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Navigating Q4: A Roadmap to Census Success

Navigating Q4: A Roadmap to Census Success

by [email protected] | Sep 26, 2023 | Uncategorized

The senior living industry sees varying trends in consumer behavior throughout the year. Each quarter introduces new priorities and considerations for seniors and family caregivers, and the best senior care marketing strategies are mindfully adjusted to embrace these...
5 Steps to Gain Referral Sources As A Senior Living Organization

5 Steps to Gain Referral Sources As A Senior Living Organization

by [email protected] | Aug 31, 2023 | Uncategorized

Effective lead generation is a common challenge for senior living organizations and more than just word of mouth is needed to keep a community at full capacity. To increase census, connecting with individuals and organizations who can serve as referral sources remains...
How Assisted Living Communities Can Use AI to Help With Social Media

How Assisted Living Communities Can Use AI to Help With Social Media

by [email protected] | Jul 28, 2023 | Articles

More than ever, seniors and adult children are active on social networks like Facebook and Instagram. Strategic social media marketing is an excellent, cost-effective way to expand your brand’s reach and connect with your target customer. However, as a small, assisted...
Senior Living Newsletters: Are They Still Valuable in 2023?

Senior Living Newsletters: Are They Still Valuable in 2023?

by [email protected] | Jun 30, 2023 | Articles

Most of us are subscribed to at least one, but email newsletters are often overlooked as a marketing tool. With social media booming, you’d be forgiven for assuming that this more traditional form of marketing may have become somewhat redundant. But even with online...
Increasing Engagement Using Video: A Guide for Senior Living Organizations

Increasing Engagement Using Video: A Guide for Senior Living Organizations

by [email protected] | Jun 1, 2023 | Articles

Multiple studies highlight the impressive power of video marketing across a whole host of industries. While creating compelling video content can be time-consuming, the benefits are undeniable. Relevant videos can skyrocket engagement and significantly increase the...
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