by mgmt@scottgroup.consulting | Mar 31, 2022 | Articles
While smart assisted living marketing campaigns play an instrumental role in growing patient census for physicians or senior living organizations, they are of little use without being complimented by a strong sales strategy. Excellent assisted living marketing can...
by mgmt@scottgroup.consulting | Jan 10, 2022 | Articles
The internet is a key driving force behind most modern-day consumer decisions, and senior living choices are no different. Where in the past, seniors and family caregivers might have visited local providers or relied upon word of mouth as a first port of call, they...
by mgmt@scottgroup.consulting | Jun 23, 2020 | Articles
With an impressive career building a successful investment company from the ground up, businessman and philanthropist Warren Buffet can teach us all a thing or two about key marketing principles. While Mr. Buffet’s expertise lie in finance, his most valued,...
by mgmt@scottgroup.consulting | May 21, 2020 | Articles
Customer Relationship Management (or CRM) software is a powerful and cutting-edge sales tool in any industry. Not only can a senior living CRM serve as an organized database in which to store vital information on customers and leads, but it can also help businesses to...
by mgmt@scottgroup.consulting | May 21, 2020 | Articles
Working as a physician has never been more demanding, and with ever-increasing challenges, your time is valuable and likely scarce. Finding the hours to prioritize building patient census may be difficult while also striving to provide the best care to current...
by mgmt@scottgroup.consulting | May 21, 2020 | Articles
Staging an assisted living apartment well can be the difference between making a sale and losing a prospect. But for senior living providers, finding the right furniture and accessories to stage an apartment in a way that conveys its true potential can be challenging....
