by [email protected] | Mar 21, 2023 | Articles
Knowing the logistics of your senior living organization’s services is vital, but knowing the unique value your community offers prospective residents is even more critical. What Is A Unique Value Proposition? A unique value proposition (UVP) is a statement that...
by [email protected] | May 20, 2022 | Articles
The senior living industry has encountered its fair share of major shake-ups in recent years. In the face of issues ranging from a global pandemic and ever-shifting regulations to rising costs and workforce shortages, building patient census has likely never felt more...
by [email protected] | May 20, 2022 | Articles
In the ever-evolving senior living industry, well-informed sales strategies that run right to the core of your organization are essential for successful census growth. Investing in compelling marketing is a great place to start, but knowing how to convert valuable...
by [email protected] | May 20, 2022 | Articles
Over the past two years, the senior living industry has witnessed one of the biggest transitional periods it has ever seen, and the challenges presented by the COVID-19 pandemic have been immense and varied. From staffing issues and reduced patient census to an...
by [email protected] | May 20, 2022 | Articles
What is a Market Analysis? A market analysis is a detailed and thorough, data-driven assessment of the present market in any given industry. Such an analysis can help assisted living organizations to plan new projects and developments that will be most beneficial to...
by [email protected] | Mar 31, 2022 | Articles
While smart assisted living marketing campaigns play an instrumental role in growing patient census for physicians or senior living organizations, they are of little use without being complimented by a strong sales strategy. Excellent assisted living marketing can...